Safe Kids Walk This Way and FedEx promote child pedestrian safety.
Together with Safe Kids Worldwide, FedEx established the Safe Kids Walk This Way program to teach safe behaviors to motorists and child pedestrians and create safer, more walkable communities. The goal of the joint initiative is to prevent pedestrian-related injury to children.
Since the launch of the program, Safe Kids Walk This Way has spanned the globe, enabling FedEx volunteers to reach families in hundreds of communities throughout the U.S. and around the world. More than one million students worldwide and thousands of schools in Brazil, Canada, China, India, Korea, Vietnam, Thailand, Philippines, and United States have participated in the program. FedEx, the exclusive corporate sponsor of the Safe Kids Walk This Way program, provides safety expertise and assists in collecting research data to document the problems faced by child pedestrians. FedEx volunteers conduct classroom education, escort children to and from school and serve on school-based pedestrian safety committees.
Safe Kids Walk This Way programming includes annual events as well as year-round initiatives. With programs in several countries, each year tens of thousands of children, teachers and parents join FedEx volunteers in celebrating International Walk to School Day activities. These local celebrations include mass walks to school, educational programs and opportunities for community leaders to shine a light on a particular pedestrian safety issue in their communities. Important local issues highlighted have included unsafe intersections, schools that lack crossing guards, and streets where there are no safe sidewalks.
To address these concerns, Safe Kids and FedEx created the task force grant program. Each task force is made up of key members of the community working together to improve a specific walking environment for child pedestrians. These intervention areas are often near schools, and the improvements range from installing speed boards to adding countdown signals with child-friendly buttons.
Partnership typesAdvocacy of global issues; Provision of services / personnel
Regions / countries / territoriesAmericas: Brazil; Canada; United States
Asia: 6 countries (show)